Modeshift has launched a mobile fare and data collection system with Luzerne County Transportation Authority (LCTA), servicing Wilkes-Barre, Penn., and its surrounding areas of Luzerne County.
Modeshift has worked closely with the LCTA to plan, design and implement the mobile ticketing system, which will significantly increase ease of use for riders, streamlining the process to request and pay for a ticket with just a few clicks on a mobile device. The data fare collection solution will also provide the LCTA with valuable insights to help optimize transit routes, while improving accessibility for riders.
“We’re excited to implement this new mobile fare technology with Modeshift to simplify the ticketing process for our riders throughout Luzerne Country who rely on us every day,” said Robert Fume, executive director for the LCTA. “This new mobile ticketing technology eliminates the need of having the exact cash amount and offers our riders an opportunity to purchase a ticket directly from a mobile device or smart card, linked to their debit or credit card, without worrying about the exact amount of cash on hand.”
“Our mobile ticketing platform and data fare collection system will dramatically improve ease of use for riders in Luzerne County and simplify back-end operations for LCTA,” said Miroslav Katsarov, CEO of Modeshift. “At Modeshift, we are committed to providing transit agencies with intelligent, user-friendly transportation solutions that improve efficiency and increase ridership.”
Features of the Modeshift mobile app and online system will include:
- Mobile Ticketing: Riders can easily plan their trip and purchase fares through a mobile application.
- Smart Cards: Riders without a mobile device can request special smart cards from the agency and then connect their cards or cash to their account.
- Web Portal: Travelers can also access many of the above benefits online, streamline trip planning and fare purchases.
- Data Collection: Enables LCTA to optimize its system based on real-time insights, make data-driven decisions and save valuable resources.