How do you improve quality of service and enhance operational flexibility? Service integration. Golden Empire Transit (GET) District accomplished this by bringing its demand response services – paratransit, NEMT and on demand - under a single software platform. Karen King, CEO of GET in Bakersfield, Calif., joins Mass Transit Quick Chats to discuss how a single platform resulted in greater efficiency of service, allowed expansion of service, provided real-time information to keep riders better informed and helped operations become more responsive.