Metrolink announced a marketing partnership Moovit to help riders calculate the best route for each journey.
The Moovit app uses official as well as crowdsourced information, offering users quick, convenient trip planning options including Metrolink, light rail, buses, scooters and on-demand ride services.
“We want to make it easier for people to use Metrolink as a part of their daily lives – for commuting as well as leisure travel,” said Metrolink Director of Marketing and Partnerships Monica Bouldin. “Moovit helps people plan their entire trip – which includes connections to other transit services so they can get where they need to go without using their cars.”
Moovit users receive current information so they know exactly when their bus or train is arriving, a live directions feature with get off alerts to provide step-by-step guidance for the entire journey and service alerts so they can avoid delays and better plan their journey.
Moovit also incorporates accessibility features to help people with disabilities use public transportation easily. The app has screen reading features for low vision users, including TalkBack/VoiceOver capabilities, identifies wheelchair-accessible routes and stations and calculates step-free routes. Moovit’s app is also designed with optimized menus and buttons for those with hand-motor disabilities.
“Public transit is an essential component of any sustainable urban transportation system,” said Yovav Meydad, Moovit’s chief growth and marketing officer. “Precise trip planning information helps riders avoid delays and lessen waiting times, making it more attractive. We are excited to be working with Metrolink to make the journey experience more efficient and convenient.”
