UTA, RTC of Washoe County launch mobile ticketing with Transit

March 8, 2023
The Salt Lake City and Reno-based agencies believe the new features in the app will improve customer experience.

The Regional Transportation Commission (RTC) of Washoe County and Utah Transit Authority (UTA) are utilizing Transit to launch new features to riders through the app platform.

In Salt Lake City, UTA is offering mobile ticketing through Transit, which the agency calls a milestone.

"Mobile ticketing integration is the first step towards UTA’s vision of a fully integrated Mobility as a Service (MaaS) solution in one app for our customers,” said GJ LaBonty, UTA’s customer experience manager. “That vision includes using not just transit, but taking advantage of third-party services to complete the first/last mile connection of a transit journey.”

By enabling riders to plan, track and pay for their trips in one app, UTA is providing customers with reliable and intuitive service at every step of the journey. Through this partnership with Transit, a single sign-in enables a seamless multimodal experience. UTA riders only need to enter their payment information once in order to plan trips and purchase fares across multiple modes and services along the Wasatch Front, as well as other cities across the country.

“We want to make riding public transit as simple and stress-free as possible, and this solution helps do that,” said David Block-Schachter, chief business officer at Transit. “For years, UTA passengers have relied on Transit to find their next trip and track their ride in real time. Since becoming UTA’s official app, we’ve added UTA On Demand into our platform as well. Now, providing the ability to buy transit fares is another big step towards giving riders everything they need in one app.”

In Sparks and Reno, Nev., RTC of Washoe County is launching Transit as its new official app to allow passengers to plan trips (both fixed-route and RTC FlexRIDE service), track vehicles in real-time, be notified of service alerts and pay for fares.

The app is part of the RTC’s ongoing five-year transit-improvement plan, called the Transit Optimization Plan Strategies.

RTC Washoe has is providing passengers with a free Transit Royale subscription, which unlocks additional features, special RTC Washoe branding and new customization options.

Additionally, the Transit app allows RTC to push out customer service surveys and lets passengers rate their ride, which the RTC anticipates will help improve transit service.

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