NJ Transit's customers are downloading their way to electronic ticketing in record setting numbers. During the month of October, the digital system known as MyTix shattered its record for most tickets and passes sold in one month, and in doing so, crossed the one million mark for the first time. In addition, November 1st set a single day sales record.
“The ease and convenience of purchasing tickets and passes right from a smartphone continues to become more popular with our customers each month, making NJ Transit a national leader in this new technology” said Executive Director Steven H. Santoro. “As we reach these milestones, we continue to look for new ways to add additional functionality to the MyTix program and lead from the front on this digital platform.”
During the month of October 2016, more than one million tickets and passes were purchased through the MyTix feature, surpassing the previous monthly record of more than 990-thousand set in August 2016. As a comparison, January 2016 saw monthly sales of 690-thousand tickets and passes. Year-to-date MyTix sales have grown 46 percent.
On November 1, 2016, MyTix set a single day sales record with more than 71-thousand tickets and passes sold, breaking the previous single day record of more than 65-thousand set on August 1, 2016.