COTA names first chief innovation officer

Sept. 4, 2019
Sophia Mohr will fill the position.

The Central Ohio Transit Authority (COTA) selected Sophia Mohr to serve as the first chief innovation officer.

Mohr comes to COTA from the private sector, most recently serving as vice president of owner experience design and strategy at NetJets, a Berkshire Hathaway company headquartered in Columbus, Ohio. Under her direction, Mohr’s team designed and developed strategies to improve the customer experience for NetJets’ clients.

“The chief innovation officer role is crucial to COTA’s future, as advancements in mobility are fundamentally changing the way we move in our region,” said COTA President/CEO Joanna Pinkerton. “A safe, well-maintained, innovative transportation network which can respond to people’s needs is vital to our region’s success. I know Sophia’s ability to forge relationships with private and public partners, and her skills in leading bold initiatives that are both innovative and consumer focused will be essential to providing the best service for central Ohioans.”

Sophia is an alumna of The Ohio State University, earning a bachelor’s and a master’s degree in industrial and systems engineering.

“I am honored and thrilled to join COTA with a focus on how we can evolve and innovate transportation options for the central Ohio community,” Mohr said. “Columbus is my hometown and I am excited to be a part of COTA's mission to Move Every Life Forward and continue to make this a great place to live, work and visit – now and in the future.”

Mohr began her new role at COTA on September 3.