Digital Signage Expo (DSE) announced Jan. 11, that its four-part Digital Signage Fundamentals Seminar Program at DSE 2016 designed specifically for end users, AV professionals, systems integrators or anyone considering creating a digital communications network, will include an hour-long session titled, “Fundamentals of Digital Signage Content.”
Steve Hargis, director of film and video production for Bass Pro Shops, will present an immersive session designed to help guide attendees through the creation of a content strategy, including the importance of planning and budgeting for content, the basic questions that need answers before system deployment and how to source content to keep it fresh and relevant when the system is operational. Hargis will also discuss basics of content rules and design, and share plenty of good and bad content examples.
