At the APTA Expo, Masabi will be showcasing the transit industry’s leading mobile ticketing and fare collection platform, JustRide.
Masabi’s JustRide system transforms passengers’ travel experience by allowing them to quickly and securely buy and display tickets. JustRide enables transit agencies to move away from high lock-in capital-intensive fare collection systems, and towards a flexible, open system that can seamlessly integrate emerging technologies, such as NFC and open payments.
Masabi will discuss its success in deploying its eTicketing technology in some of the world’s leading transit markets. To date, Masabi’s scalable, cloud-based technology processes more than $100 million in ticketing revenue per year. JustRide is currently deployed with Boston’s MBTA, San Diego’s MTS, New York’s NICE bus, and Silicon Valley’s VTA. A number of other customers are in the deployment-planning process, including New York’s MTA and New Orleans’ RTA. In addition, JustRide currently serves 50 percent of the U.K. rail market.
