This week, Metro Transit and the region’s Transportation Management Organizations (TMOs) launched Switch My Trip, a campaign that encourages Twin Cities workers and residents who typically drive alone to try getting around in a new way.
Participants pledge to replace at least one drive-alone trip between now and June 30 with a trip by bus, train, bicycle, car- or vanpool, walking or by teleworking. Metro Transit and TMO staff members will promote Switch My Trip and provide commuter information at dozens of workplaces and other events throughout the spring.
“Switch My Trip is an easy way to discover the many benefits of leaving the car behind – even for just a trip or two each week,” said Metro Transit General Manager Brian Lamb.
Participants become eligible to win gift cards after the initial pledge and can also enter additional prize drawings for taking trips without driving alone. Prizes include memberships to destination locations like the Science Museum of Minnesota and gift cards for local restaurants. A complete listing of prizes is available at switchmytrip.org.
Switch My Trip is sponsored by Metro Transit and the region’s TMOs: Anoka County Commute Solutions, downtown Minneapolis Commuter Connection, St. Paul Smart Trips and Commuter Services, which serves the I-494 corridor and the southwest metro. TMOs work with employers and commuters to explore transportation options that reduce traffic congestion.
Throughout the campaign, Switch My Trip participants are encouraged to share their story on social media using the hashtag #SwitchMyTrip.