Under coordination of Luc Glorieux - founder of Busworld and former Secretary-General of B.A.A.V., Mieke Glorieux - General Manager of Busworld International, Didier Ramoudt - President of Busworld International, Redgy Deschacht - President of B.A.A.V., and under project management of VNU Exhibitions Asia’s Managing Director Mao Daben and Director Kitty Bai, who have over 30 combined years of event management experience, the joint forces of Busworld Asia and Auto Guangzhou will deliver a new boost to Busworld Asia 2012: internationality, industrial presence, networking, brand promotion, technological innovations, sharing of know-how and expertise, and market prospecting, will be more profoundly highlighted than before.
To make Busworld Asia 2012 a successful edition, close contact with the Chinese bus building industry, is being realized by meetings between Luc Glorieux and the top executives of the Chinese bus building industry with whom Luc Glorieux is closely befriended for many years.
Busworld International and Busworld Kortrijk will also assist in the media promotion of Busworld Asia 2012. Busworld Kortrijk succeeded in raising its visitors with 27.8 percent and will put its successful promotional channels at the disposal of Busworld Asia and its exhibitors. Next to the Busworld Asia promotional channels, the official website of Busworld.org, the Busworld facebook-page and twitter-account, and e-newsletters will be opened up to exhibitors, providing them with a valuable and strong exposure platform.
Further, this edition will give special attention to China’s main export regions such as Southeast Asia, the Middle East and Russia by making the recruiting of international visitors as one of its priorities and by consulting Busworld International’s visitor database and relationships with industry federations, associations and specialized media.
Topical Chinese bus and coach market segments, like new energy buses, school buses, luxury buses and coaches, point out the vast business opportunities present in the Chinese bus and coach industry. Busworld Asia 2012 will pay deep focus to these developments, by offering the proper communication and discussion forums in its side-events program, connecting manufacturers, suppliers, operators, policy makers, and technical experts from China and abroad with each other.