Masabi will demonstrate its technology in Australia at the ITS World Congress which is being held in Melbourne, October 10th to 14th. The company provided a live demonstration of its award-winning JustRide mobile ticketing application on the Keolis Downer booth and Josh Nicklin, Masabi’s head of business development, will take part in a congress session at 11am on the Wednesday. The session will feature discussion around mobile ticketing including Masabi’s recent deployments with MTA in New York, along with Athens and Boston, where over 1/3 of all tickets are sold via the mobile channel.
Masabi was joined by Keolis Downer in order to educate transport authorities on the impact mobile ticketing can have on customer satisfaction and operational efficiency, as evidenced by its 25+ deployments worldwide.
Masabi’s JustRide platform is a cloud-based, end-to-end mobile ticketing and fare collection system, in use in cities worldwide. It comprises award-winning apps for ticket purchase, display and inspection, together with back-end infrastructure for secure payments, ticket management, ticket inspection, customer service, reporting and real-time analytics.
“Mobile ticketing removes frustration and inconvenience from daily commutes, whilst reducing costs and providing unprecedented levels of information for transport operators,” said Josh Nicklin, Masabi’s head of business development. “We see huge potential, working with our partners, to bring our technology to the Australian market and we’re excited to be in Melbourne.”
