HART, Keep Tampa Bay Beautiful, and local farmers at Florida Urban Organics have partnered up for a first-of-its kind offering that will allow transit riders and the general public to eat healthy on the go.
From February through April 2016, transit riders, as well as anyone who wants to stop by, will have an opportunity to purchase fresh fruit, vegetables and prepared foods at a farmers market located at the netp@ark Transit Transfer Center. The pilot program will offer the community a farmers market every second Wednesday, from 3 p.m. to 6 p.m.
"We are excited to partner with Keep Tampa Bay Beautiful to provide our riders a new, convenient, time-saving way to purchase healthy food options on the go without having to deviate from their daily routine," said HART COO Ruthie Reyes Burckard. "These initiatives are important so that we can see which amenities work best for our customers."
In addition, to the fresh produce offering, KTBB will host an information table that will provide the public with brochures and pamphlets on the benefits of healthy eating and nutrition, healthy recipes ideas, wellness and smoking cessation.
For consumers on the go, the farmers market at the netp@ark transit center is an ideal solution for purchasing fresh fruits and vegetables and also support a local business.
HART and KTTB will monitor and evaluate the success of this pilot program closely in order to possibly extend the program in the future.
