Green Bay Metro selects Equans to enhance its bus services

Feb. 14, 2023
Equans NAVINEO hardware and software will assist in data capture and provide feedback to better manage and monitor Green Bay Metro’s Transit system year-round.

Green Bay Metro selected Equans, via it subsidiary Ineo Systrans USA Inc., to enhance its bus services via NAVINEO Computer Aided Dispatch and Automatic Vehicle Location (CAD/AVL) system and modern passenger information. Innovative and flexible, Equans' solutions will prove particularly handy during Green Bay Packers' home games, which attract more than 80,000 fans to Lambeau Field.

Green Bay Metro provides transportation services in Green Bay, Ashwaubenon, Allouez, De Pere, and Bellevue to a ridership of more than 700,000 annually. With its fleet of 30 buses, the mass transit system operates 11 full-service bus routes, three limited-service bus routes, microtransit and paratransit services. Ten times a year, the city of Green Bay and its 100,000 inhabitants experience a significant influx of visitors at Packer home games. Four bus lines are specifically designed to ensure safe and reliable travel between the airport, the train station, the city center and the stadium.

The CAD/AVL features will provide significant operational upgrades for Green Bay Metro Transit all year long. Real-time dispatch functionalities will enable the mass transit system to add bus trips on the fly when the Packers are playing or cancel and modify trips in the event of detours or roadwork. Through a reliable and fully integrated onboard solution, all service changes will automatically update the General Transit Feed Specification real-time (GTFS-RT) feed and passenger information systems.

On top of traditional interior next stop signs and Automatic Voice Annunciation (AVA), Green Bay Metro’s bus fleet will include innovative onboard Infotainment to improve rider experience. The AVA and Infotainment systems will communicate real-time service changes such as detours and timetable updates to riders at all stages of travel, both in vehicles and via digital displays at the Transit Center. Vehicle position, trip updates and service alerts will also be automatically updated on Google Maps, Transit App and a passenger website for trip planning. The Equans NAVINEO hardware and software will assist in data capture and provide feedback to better manage and monitor Green Bay Metro’s Transit system.

Automatic Passenger Counting (APC) system, including APC software analytics, will provide highly precise data with a proven accuracy of 98 percent or more. The CAD/AVL and APC Reporting module will provide Green Bay Metro with the ability to easily retrieve, summarize and analyze transit performance data for internal use and planning.

Additionally, it will satisfy all requirements for federal reporting to the National Transit Database, including vehicle revenue miles, vehicle revenue hours, passenger miles traveled and unlinked passenger trips.

“Green Bay Metro carries one vision: To be a partner in the community by providing transportation that is convenient and accessible to the public. Our partnership with Equans stems from this ambition. The precision of the data collected and transmitted in real-time to all parties concerned, and the flexibility of the system, are the spearheads of a mobility ever more dedicated to Green Bay’s dynamism,” said Patty Kiewiz, transit director at Green Bay Metro.

“We are proud of this first contract won in the state of Wisconsin with Green Bay Metro. The end solution is a comprehensive and innovative system that illustrates all the advantages that digital technology can provide to improve citizens’ lives and support a territory’s attractiveness,” said Stephan Goguet, COO of Equans.